We don’t see The Creative Department as a vendor, or even a partner. Instead, they’re an extension of our team. It’s such a relief to know I can give them a complicated project, with little direction, and they can deliver something that exceeds my expectation. Their intimate knowledge of our brand and consistent ability to see a project through from the very start to the very finish allows us to trust them with nearly anything!
Strategic. Creative. Solutions.
How we work
The discovery process helps us make the connection between a client’s business challenges and goals, and the communication we produce. We study audience, economic climate, competitive factors and industry trends. We set a strategy against which creative output will be evaluated.
We formalize project objectives and work together to visualize the criteria of good solutions. We get buy in. We push forward.
Some designers start here, but not us. Now that we know what we’re trying to solve, creative juices flow. Collaboration happens. Ideas are enhanced. Solutions emerge.
Once a winning solution surfaces, the unsung heroes of creativity take over: edits, approvals, quality control, coding and final art. We refer back to the strategy developed in the Discovery mode to ensure we are on track.
This might be everyone’s favorite part. We print, post, launch, broadcast, present or otherwise distribute the finished product. We watch, we test, we measure. We celebrate. And we get ready to start discovering all over again.
When our clients succeed, we succeed. Here’s what our clients and partners want to share.
The Creative Department is more than an agency; they are a strategic partner — one we have had for more than a decade. They work with you to identify what you are trying to do and recommend solutions that cover a range of alternatives. They know our brand and ensure that any solution they bring forth is in line with our brand identity — an identity that they have been instrumental in developing. We view The Creative Department as a trusted adviser for many of our marketing, design and innovative programs.
I’ve known and worked with Ron Michka for the past 20 years. He and his creative team prepare files with incredible attention to detail. The files are always clean and require minimal changes, if any. Our jobs with them run more efficiently and cost-effectively, and they save us the trouble of cleaning up files in pre-production. Our pre-press manager gets files from clients all over the country, and he says the materials received from The Creative Department are “some of the best files we get.” The designers there understand print processes, and they collaborate well with us to always produce the best work. We have a great partnership with The Creative Department.
When I need smart and high-impact design solutions, I call The Creative Department. To communicate research results in a compelling way, I need visuals that engage and inform, and they deliver every time. Recently, I had the opportunity to lead an insights workshop at a major university and I wanted to bring the information to life for the group. Angela Michka and her team took a number of different pieces — strategic insights, imagery, branded elements, and specific design guidelines — and created unique visuals that anchored the meeting and helped drive home the key points I wanted to communicate. The Creative Department is an amazing collaborator and I highly recommend them.
I want to express my thanks to Ron Michka and Megan Pace for their knowledgeable support, courteous manner, and efficient planning in response to my need to learn Twixlmedia on a deadline and build two apps to deliver my publication to iTunes and Google. While maintaining polished professionalism, they were both excellent listeners and treated me and my very small business with warmth and a friendly demeanor. I am pleased with your services and very happy to confidently recommend your company to my colleagues.
It is rare to find a partner that delivers on messaging and creative as consistently as The Creative Department does. The team is dedicated to keeping pace with our business and the industries we serve while continually providing fresh ideas and top-quality work.
The Creative Department is a proud sustaining member of AIGA.
We follow AIGA’s Standards of Professional Practice and adhere to its principles of integrity that demonstrate respect for the profession, for colleagues, clients, audiences or consumers, and society as a whole. We utilize AIGA’s Basic Terms & Conditions and Intellectual Property Provisions to maintain the professional practices of the design industry.