HNTB Digital Publishing
For years, The Creative Department designed and produced HNTB’s award-winning print publication, Designer magazine. With an increasing number of tablet and mobile users, HNTB wanted to distribute content from Designer to this growing audience. TCD was enlisted to research, evaluate, and present options for electronic distribution of the publication. After exploring a variety of digital, PDF, and “flip book” options, we turned to an interactive solution, Adobe’s Digital Publishing Suite (DPS), that allowed rich media content, including slideshows, videos, and audio clips. This brought the print publication to life for this expanded audience and more accurately positioned HNTB as as innovative solution provider.