SMG Brand Book

The assignment: to create a “brand mantra piece” that introduced SMG to buyers and influencers in a compelling way that would inspire the audience to dig deeper. The piece wove together the SMG story with imagery that represented a firm full of smart, curious people who understand what is in the hearts and minds of consumers. Starting with a focus on the customer and ending with SMG’s unparalleled understanding of the consumer experience, the book was produced to showcase the passion, expertise, and drive of a brand on the way up.

Brand Development | Print Design | Print Production


The Creative Department is a proud sustaining member of AIGA.

We follow AIGA's Standards of Professional Practice and adhere to its principles of integrity that demonstrate respect for the profession, for colleagues, clients, audiences or consumers, and society as a whole. We utilize AIGA's Basic Terms & Conditions and Intellectual Property Provisions to maintain the professional practices of the design industry.