SMG Brand Book

The assignment: to create a “brand mantra piece” that introduced SMG to buyers and influencers in a compelling way that would inspire the audience to dig deeper. The piece wove together the SMG story with imagery that represented a firm full of smart, curious people who understand what is in the hearts and minds of consumers. Starting with a focus on the customer and ending with SMG’s unparalleled understanding of the consumer experience, the book was produced to showcase the passion, expertise, and drive of a brand on the way up.

Brand Development
Print Design
Print Production

SMG brand book print detail
SMG brand book print cover detail
US Hemp Growers Association Website
SMG Insights Best Practice Guide